After many years of research, engineering & testing - LG Displays was ready to unveil their provocative, new display technology to the world: Transparent Displays. Branded OLED_T, this dynamic & ground-breaking medium was poised to redefine the way we think about physical spaces, digital data, interactive content & so much more.

My team of designers across brand, interiors, engineering, digital media & sound design developed a 10,000 square foot experiential exhibit at the Sejong Museum of Modern Art in Seoul, S. Korea to demonstrate the transformative power of Transparent OLED technology on how we live, work & play. The month-long exhibit spanned two floors, featuring interactive, future-forward glimpses at how this powerful new medium might impact our homes, workplaces, public spaces, art, entertainment, retail & more.